Jul 03, 2014
Have you considered a revenue sharing program, such as an Affiliate Partner Program, for your business? An Affiliate Partner Program is a win-win: both you, and your affiliate partner organization, make money when you drive business to them and/or achieveContinue Reading
Feb 17, 2014
How do you grow and promote an affiliate program? Aren’t they supposed to just “grow themselves” – like the proverbial bunny? Yes, and no. There are many aspiring and seasoned affiliate marketers out there all competing for the same thing:Continue Reading
Dec 24, 2013
Plenty of experts and pundits (as outlined in this post from Forbes) are weighing in on marketing trends for 2014. What are a few things we think will make sense for SME, and how can Global Coupon help you achieve thoseContinue Reading
Nov 28, 2013
…because it’s more fun being single. Jokes aside, here some things to consider if your hand is still hovering over the “Sign Me Up Now” button for the single tier Global Coupon Affiliate Program. How does it work? Once youContinue Reading
Feb 26, 2013
Money, Meaning, or Impact ? How about all three! Interested in getting started with an affiliate program but aren’t sure how to do it? You need to make a few decisions, before you can even think about marketing your affiliateContinue Reading
Jan 03, 2013
As we gear up for another new year, what are you doing to elevate your business? An affiliate marketing program where you pay your affiliate partners a referral fee for every lead or sale generated by their marketing efforts, isn’tContinue Reading
Nov 27, 2012
Global Digital Marketing Super Platform to Empower a New Generation of Young Entrepreneurs Worldwide
VANCOUVER, CANADA – November 27, 2012 – Global Coupon Inc., a revolutionary digital brand offers and brand advertising platform, today announced the kick off of the Global Coupon Student Affiliate Program (GCSAP), a worldwide student empowerment and scholarship program designed to create the next generation of young, socially-minded entrepreneurs in the global digital age. Continue reading
Jul 20, 2012
We had some very deliberate ideas when we set out to design our affiliate program. One of the experiences that informed the process was when I visited my family’s small home village in India, where I saw some tendencies in the younger generation that I’m sure are common across a lot of developing or under-developed areas. There’s ambition, and a yearning for something better, but it’s paired with frustration, aimlessness and a kind of acceptance that, unless they ‘get out’, there’s no hope for success or a better life situation. Of course, getting out means that whatever success they might achieve is removed from the very area that could benefit the most.
There are a myriad of aid programs at work in these regions. In certain venues, however, charity is the less desirable option. In developing nations, in disadvantaged environments, pouring money in is a stop-gap designed to treat symptoms of systematic problems, rather than getting at the root of the problems themselves. Continue reading
Jun 15, 2012
Wikipedia states that, “Affiliate marketing is a type of performance-based marketing in which a business rewards one or more affiliates for each visitor or customer brought about by the affiliate’s own marketing efforts.”
The site also states that, “Affiliate marketing is commonly confused with referral marketing, as both forms of marketing use third parties to drive sales to the retailer. However, both are distinct forms of marketing and the main difference between them is that affiliate marketing relies purely on financial motivations to drive sales while referral marketing relies on trust and personal relationships to drive sales.”
Interesting. At Global Coupon we see Affiliate marketing as a new way of doing business. Also, we believe it can be financially driven, be based on relationships, and/or be a part of socially responsible best practices to build communities and economies, on a local to international scale.
We are especially proud to have designed our model to enable registered charities worldwide to benefit from becoming an affiliate. This allows charities to easily convert business volume into public good, strengthening communities and empowering individuals as we create and maintain vibrant economies worldwide.
Welcome to Affiliate Marketing 2.0. Stay tuned for more information in the coming weeks. Continue reading