Tag Archives: affiliate

Smart Marketing: The Global Coupon Revenue Sharing Affiliate Partnership Program

Have you considered a revenue sharing program, such as an Affiliate Partner Program, for your business? An Affiliate Partner Program is a win-win: both you, and your affiliate partner organization, make money when you drive business to them and/or achieveContinue Reading

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Smart Marketing: Promote Your Affiliate Program through Social Media

How do you grow and promote an affiliate program? Aren’t they supposed to just “grow themselves” – like the proverbial bunny? Yes, and no. There are many aspiring and seasoned affiliate marketers out there all competing for the same thing:Continue Reading

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Smart Marketing: Digital Marketing Trends for 2014

Plenty of experts and pundits (as outlined in this post from Forbes) are weighing in on marketing trends for 2014. What are a few things we think will make sense for SME, and how can Global Coupon help you achieve thoseContinue Reading

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Smart Marketing: Why Choose A Single Tier Affiliate Program?

…because it’s more fun being single. Jokes aside, here some things to consider if your hand is still hovering over the “Sign Me Up Now” button for the single tier Global Coupon Affiliate Program. How does it work? Once youContinue Reading

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Smart Marketing: Getting Started in Affiliate Marketing

Money, Meaning, or Impact ? How about all three! Interested in getting started with an affiliate program but aren’t sure how to do it? You need to make a few decisions, before you can even think about marketing your affiliateContinue Reading

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Smart Marketing: Converting Likes and Shares

So, your business has a page on Facebook, Twitter, LinkedIn, Pinterest and Google+. Which is great: you’ve confirmed how you want to deliver your social media marketing efforts. But you still have to create marketing messaging that works for bothContinue Reading

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Affiliate Marketing Strategies That Work

As we gear up for another new year, what are you doing to elevate your business? An affiliate marketing program where you pay your affiliate partners a referral fee for every lead or sale generated by their marketing efforts, isn’tContinue Reading

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Smart Marketing: Profit from CSR

What is Corporate Social Responsibility (CSR) and how do you market and profit from it? Last weeks’ Smart Marketing blog post talked about how you can stretch your online marketing dollar to maximize ROI. This week’s post is about how youContinue Reading

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Global Coupon Launches Campaign with IndieGogo to Expand Reach of Global Digital Marketing Platform

GlobalCoupon.com seeks funds to drive awareness for global social entrepreneurship in the digital age within its first year.

VANCOUVER, CANADA – August 14, 2012 – Global Coupon Inc., today announced the company has launched an IndieGogo.com campaign to fund the accelerated worldwide release of its much anticipated Globalcoupon.com web-based platform, a revolutionary digital brand offers and brand advertising platform that brings together consumers, businesses, individual entrepreneurs, community groups and charitable organizations into a single purpose-built online community. The campaign aims to raise a minimum $1,000,000 to expand the awareness and education of the new business model on a global scale within its first year, above and beyond its planned industry launch at ad:tech London in September, 2012.

As the largest, social and entrepreneurial global crowdfunding site, Global Coupon selected IndieGoGo for one of its initial funding campaigns as it offers a collaborative community of individuals who support meaningful change and authentic values around the world. Based on principals of social entrepreneurship, community building and individual empowerment, GlobalCoupon.com is designed to solve the real challenges facing consumers and businesses of all sizes – local to global – inclusive of those living in populous emerging markets and developing nations. Continue reading

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Social Entrepreneurship: Charity and Empowerment

We had some very deliberate ideas when we set out to design our affiliate program. One of the experiences that informed the process was when I visited my family’s small home village in India, where I saw some tendencies in the younger generation that I’m sure are common across a lot of developing or under-developed areas. There’s ambition, and a yearning for something better, but it’s paired with frustration, aimlessness and a kind of acceptance that, unless they ‘get out’, there’s no hope for success or a better life situation. Of course, getting out means that whatever success they might achieve is removed from the very area that could benefit the most.

There are a myriad of aid programs at work in these regions. In certain venues, however, charity is the less desirable option. In developing nations, in disadvantaged environments, pouring money in is a stop-gap designed to treat symptoms of systematic problems, rather than getting at the root of the problems themselves. Continue reading

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